Tuesday 19 September 2006 by Edward.

Selected recent internet partnering in tourism: Tourism Partnerships 2.0
Maryland, USA, Office of Tourism contracts Travelocity to handle bookings.

Spainexperience accesses Worldspan’s global distribution and e-pricing system.

Expedia’s platform and network supports eLong’s Chinese outbound travel bookings

Alitalia airline joins Worldspan to speed e-ticket connections.

Jet Airways signs interline e-ticketing agreement with KLM via GDS

Rule 2 “The Rule of Partnerships” in the book ‘The 25 Immutable Rules of Successful Tourism’ by Roger A. Brooks and Maury Forman states that ‘Relationships require more than one person.’ The most important rule in creating a successful tourism strategy is to establish partnerships writes Brooks. One the internet, these partnerships can leverage resources for all concerned.

Posted in Report/Book, AFTER the visit, DURING the visit, BEFORE the visit | 2 Comments »

Sunday 17 September 2006 by Edward.

Google and TurnHere.com have partnered to place tourist video links on GoogleEarth.

I was impressed with TurnHere videos when I featured Davis Square, in Somerville, Massachusetts, a few weeks ago. Today I clicked on Google Earth’s TurnHere film icons for St. Henri, Montréal and was equally impressed with the earthy feel of the presentation. Well others also seem impressed. InterContinental Hotels has turned to TurnHere to create short films about each of the hotel’s 140 worldwide locations.

Rule 15 “The Rule of Supporting Businesses”, in the book ‘The 25 Immutable Rules of Successful Tourism’ by Roger A. Brooks and Maury Forman, shows how ‘Movie credits tell the real story.’ Brooks writes “In successful tourism, there is never only one business holding up the entire industry.” What can one say about multiple movies about multiple cities at one location? One great stop for the armchair tourist!